PEAK & PEAK

Strategic Guidance & Deep Expertise for FMCG.

We transform in-depth understanding of the Consumer Industry into innovative commercial and digital strategies, bridging the gap between vision and reality: we advise, build, and operate.

How we drive impact

From strategy to execution and beyond, we address the unique operational and strategic needs of consumer goods brands. We translate our expertise and your vision into practical solutions that drive measurable business impact and growth across the value chain.

Advisory

We support our clients in defining digital transformation strategies that are actionable, value-driven, and tailored to real-world complexity.

Our consulting approach focuses on:

  • Designing pragmatic roadmaps

  • Prioritizing initiatives that drive value

  • Aligning stakeholders around a shared vision

We provide the strategic foundation for successful transformation — grounded in business outcomes and executed with clarity.

Architecture

We architect scalable, secure, and future-proof system landscapes that enable digital growth.

Our solutions are technology-agnostic and fully integrated into the broader business ecosystem.

We ensure your architecture is:

  • Aligned with your strategic goals

  • Designed for flexibility and performance

  • Built to evolve with changing demands

RGM/TPx practice

We unlock profitable growth through data-driven pricing and promotion strategies.

Our approach connects analytics with operational enablement to improve ROI and decision-making.

We support you:

  • Optimize trade spend and promotion planning

  • Implement tailored RGM frameworks

  • Build internal capabilities for sustained impact

CRM (REX) Practice

We design and implement CRM platforms that create connected, personalized customer experiences.

Our services span the full CRM lifecycle — from initial setup to continuous optimization.

We empower:

  • Seamless customer journeys

  • Enhanced loyalty and engagement

  • Cross-functional CRM integration

Data & Experience

We connect data strategy, analytics, and experience design to power intelligent decisions and personalized engagement.

By linking backend insights with frontend usability, we help brands create experiences that resonate and perform.

Our work ensures:

  • Strong data foundations

  • Customer insights turned into action

  • Unified, user-focused digital experiences

Technical Support

We ensure long-term platform stability and business continuity through our dedicated support services.

Our team provides hands-on operational assistance — with fast response times and deep system knowledge.

Our support includes:

  • Issue resolution and performance monitoring

  • System maintenance and upgrades

  • Continuous improvement and knowledge transfer

CLIENT QUOTE

“Through our strong partnership and effective collaboration with Peak & Peak, we have established Salesforce as the primary daily tool for our Sales Reps. Jointly, we turned employees from all hierarchy levels to promoters – from C-Level to Sales Rep.”

- B2B Strategy Owner @ The Quality Group

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