PEAK & PEAK

Kommerzielle & Digitale Exzellenz in der Konsumgüterbranche erreichen

Wir revolutionieren die Konsumgüterindustrie mit End-to-End-Lösungen, von der strategischen Beratung über die Umsetzung bis hin zur effektiven Markteinführung.

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How we drive impact

Crucial for consumer goods companies in today's dynamic market is the ability to strategically manage market initiatives, cultivate customer relationships, and leverage insights from data. Recognizing these critical needs, we have specialized in the key areas that enable your business to thrive.

Where we drive impact

Field Execution

Strengthening sales performance at the point of execution.

  • Structured visit planning and reporting for field teams.

  • Consistent brand representation across channels and outlets.

  • Unified view of customers across retail and online touchpoints.

  • Measurable improvements in retail execution efficiency.

Trade Promotion Management & Optimisation

Making trade investment accountable.

  • Digital tools for planning, approval, and execution.

  • Real-time budget and spend tracking.

  • Post-event evaluation to measure ROI and improve the next campaign.

  • Resource allocation focused on promotions with real growth impact.

Insights & Analytics

Using data to steer commercial priorities.

  • Data foundations that unify different sources for a complete view.

  • Advanced analytics to anticipate demand and category trends.

  • Segmentation to improve targeting and personalization.

  • Insights embedded into daily sales and marketing decisions.

B2B Commerce

Enabling efficient and transparent partner collaboration with retailers and distributors.

  • Digital ordering portals for distributors and retailers.

  • Real-time stock visibility to prevent lost sales.

  • Integration with ERP and CRM for seamless operations.

  • Simpler processes that strengthen trade partner engagement.

One FMCG Industry. Many Unique Challenges

From dairy to personal care, every category has its own dynamics. We bring the expertise to navigate those differences—ensuring your strategies are relevant, effective, and built for your market reality.